How do I set up my pricing by seasonality using the generate pricing tool?

Modified on Fri, 11 Oct at 1:14 PM

Setting up prices according to different seasons is crucial for optimising your revenue. Demand for properties can fluctuate greatly throughout the year based on factors like holidays, local events, or even weather patterns.

This guide will explain the steps to add pricing using the 'generate pricing' tool. However, we highly recommend considering Smart Pricing instead. Manually adding pricing or using the 'generating tool' can be time-consuming. Enabling Smart Pricing offers a more efficient approach and ensures automatically competitive pricing. Find more information about Smart Pricing here.

Good to know

Your property can't go live on booking sites until you've added pricing.
Booking sites recommend a minimum of 12 months of pricing in place at all times.
When setting up your pricing, to appear in more searches, allow guests to check in on as many days as possible.
Your property will be available for booking for all pricing periods you add to your Travelnest account.
If the property is not available for some dates, you must block these in your calendar. For a step-by-step guide, click here.
If you ask us to cancel bookings for dates not blocked in your calendar, a £50 admin fee applies, plus channel cancellation & relocation fees, where applicable.

How to set up your pricing using the generate pricing tool

1. Log in to your Travelnest account. From your home page, select the property for which you want to add seasonal pricing using the generate pricing tool. Then, click 'Pricing and Discount' on the right-hand side.

2. Next, a webpage will appear for you to select the currency you'd like to use for your pricing. Choose one, then click 'I'm happy, continue'.

3. On the following webpage, you'll have several options to set up your pricing, such as Smart Pricing, generator tool, or adding manual pricing. If you prefer to set up your pricing by seasonality click on 'Generate pricing'.

4. When you add your property to Travelnest, the 'generate pricing tool' will create pricing for your property for the next 24 months. All you need to do is provide the following information:

Minimum night stay: Keep this as low as possible.
Price per night.
Arrival days: Offer check-in on as many days as possible to increase your visibility.

5. Select the seasonality option that best suits your needs from the 'dropdown menu'. We offer four different seasonality options to choose from.

Flat rate seasonality: Pricing is the same throughout the year. This is a good option if you want to maintain the same pricing for your property year-round.

Quarterly Seasonality: Pricing is split into different rates for spring (March, April, May), high summer (June, July, August) and low autumn and winter (September, October, November, December, January, February). This option suits those with a peak summer season and a reduced winter season.

Gradual Seasonality: Similar to Quarterly Seasonality but with a more gradual increase and decrease in pricing across the year. This is a popular option if you have year-round bookings and high demand in the summer months.

Summer Peak Seasonality: This option provides a flat rate throughout the year but with an increased rate during peak summer (June, July, August) only. This option suits those looking for consistent pricing throughout the year with a peak summer season.

If you don’t find a seasonality option that fits your needs, simply select the one that's closest to what you are looking for or turn on Smart Pricing tool.

6. Once you've added all the necessary information - such as the minimum night stay (keep this as low as possible), price per night, arrival days (offer check-in on as many days as possible to increase visibility), and the type of seasonality - you'll see all your pricing generated for the next 24 months on the 'Pricing and Discounts' main page'.

How do I set up my pricing automatically?

To avoid the hassle of updating your prices manually, we highly recommend using our Smart Pricing feature. This dynamic, data-driven tool sets personalised, up-to-date nightly rates for your property for the next 365 days. It ensures you get the best rate for your vacation rental by adjusting prices according to local market trends. This feature could increase your revenue by up to 60%.

For more information and learn how to turn on this feature for your property, see our guide here

How do I edit or amend existing pricing periods?

Read our guide here to learn how to edit or amend any existing pricing periods.